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AdWords Master Class [Basics]

[fa icon="calendar'] Nov 20, 2017 12:45:50 PM / by Emilio Garcia posted in Google AdWords

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Hi, everyone!

I am very excited about this new series since is going to be a great opportunity to share and learn all about Google AdWords basics and what it can help you accomplish in terms of lead generation.

This AdWords Master Class series is probably going to be composed of 10 to 12 sessions over the course of 10 to 12 months. Hopefully, I will be able to ramp up the delivery over time, but better to under promise and over deliver!

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Conversion Tracking in WordPress

[fa icon="calendar'] Jan 6, 2017 8:17:37 AM / by Emilio Garcia posted in Conversion Rate Optimization

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A few days ago I had the opportunity to talk about conversion tracking in WordPress for the Greenville South Carolina WordPress Meetup group that regularly meets in Drum Creative.

I will later elaborate in this post on conversion tracking in major PPC platforms like Google AdWords and Facebook Ads, the great insight that you can get when you track your conversions in Google Analytics and how to be more efficient using Google Tag Manager.

For the time being, I will start sharing the presentation that I used at the Meetup.

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