Brand Perception & Conveying Value in B2B Marketing with Simone Corpora

In our most recent episode of Demand Gen Studio, we had the privilege of sitting down with Simone Corpora, a B2B Paid Me …

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4 min read
Oct 14, 2024

B2B vs B2C Marketing, Measuring ROI, & More with Harrison Han

In our most recent podcast episode of Demand Gen Studio, we had the privilege of delving into the experiences and insigh …

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3 min read
Aug 12, 2024

Demand Gen Studio Guest: Britany Carter, KOPIS

In the world of B2B marketing, navigating through the evolving landscape can often feel like uncharted territory. Howeve …

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2 min read
Jul 15, 2024

From Chatbot to Content Hero: Training ChatGPT for Content Marketing

Discover how to leverage ChatGPT as a content marketing tool and some tips and tricks to stay on brand.

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5 min read
Jun 3, 2024

What Is Demand Gen? The Value & Supply Chain Interpretation

Before the technological revolution of the late 20th century, businesses stored records and data in physical files, Rolo …

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7 min read
Nov 29, 2021